Schweppes brings 1950s Christmases to life
Mother London adds live-action arms and hands (along with some goofy and mildly smutty humor) to classic 1950s Christmas illustrations in these amusing 10-second spots for Schweppes tonic water in the...
View ArticleEnjoy a Schweppes before being eaten alive
In this ad from Mother in London, doofus Dad gets home from work to find his house—and to an oddly bloodless extent, his family—torn apart by a big cat. Don't you hate when that happens? Thanks to...
View ArticleUma Thurman Likes to Have Lots and Lots of Schweppes
Here's your odd celebrity commercial of the day—a new Schweppes spot directed by fashion photographer David LaChapelle and starring Uma Thurman, who can't stop huskily explaining her wanton desire to...
View ArticleThe First (and Last) Adman
Among the giants of modern prose must be David Ogilvy.Confessions of an Advertising Man, a book my advertising-man father gave me to read when I was 12 (an age of high susceptibility to prose styles),...
View ArticleThe World's Best Commercials, 2012-13
It was a long haul of judging for Sir John Hegarty, Joe Pytka and their jury teams at the Cannes Lions International Festival of Creativity last week. Hegarty's Film Lions jury watched 3,125...
View ArticleHow Package Designers Use Science to Influence Your Subconscious Mind
How do you sell shoppers on duck, a product that’s served in many restaurants but that many people do not feel comfortable cooking at home? That was the challenge for U.K.-based design consultancy...
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